Title Sequences: Research

Title Sequence Analysis

American Horror Story: Season two Asylum - Title Sequence

Duration of Title Sequence: 1.03 minutes

The video below is of the whole opening credits of American Horror Story: Season two Asylum:


The image below shows a timeline I have created to dissect the title sequence of my chosen series. I decided to use American Horror Story's opening because I thought the style, imagery and lighting were effective in portraying the series without revealing too much of the storyline. I also wanted to explore specific shots to draw my own meaning and write about the ways in which they connect to the plot of the show and what they reveal to the audience.



Sherlock Season One - Title Sequence

Duration of Title Sequence - 1.03 minutes

The video below is of the whole opening credits of Sherlock Season One


The image below shows my title sequence analysis of the television series Sherlock season one. I chose Sherlock as I thought the editing style and imagery used in the opening credits was thoughtful, creative and I liked the way they represented the show's style, tone and genre through the colouring, transitions and cinematography.  



Breaking Bad - Title Sequence

Duration - 0.18 minutes 

The video below is of the whole opening credits of Breaking Bad


The image below is my analysis of Breaking Bad's title sequence. I chose to analyse this title sequence because I liked the simplicity of the visuals and how they subtly referenced the themes and storyline of the series. 

Unit 10 - Audience Analysis

TV Shows:
True Detective
Game of Thrones 
Vikings
Daredevil
Breaking Bad 
Stranger Things

1. Consider how these title sequences will engage a specific audience

True Detective 

The True Detective title sequence targets its series to a mature adult audience (18+), this is expressed through its use of dark imagery, as we witness glimpses of characters in deep thought as if they are trying to uncover something, this is reflective of the narrative which the series is based around, being a detective series. The small and subtle use of explicit images e.g provocative dancing also engages an adult audience as it shows that the series explores adult themes. 

The title sequence also includes some shots of fire and religion, this contrast creates suspense and mystery which engages audiences who specifically watch or read Films, Books or TV Shows that explore philosophical or religious topics. Also, each shot in the title sequence unveils something new, e.g character, location etc the pace this imagery creates helps narrows down the target audience to adults who are interested in the genres of crime and drama, as they are visually foreshadowed clues as to what the narrative is about, effectively making the audience become engaged in the mystery and genres of the show. 

The heavy tone of both the visuals and sound create a gritty and bleak visual, this engages the adult audience members who enjoy watching or reading dark, emotionally gripping and explicit content as the visuals hint towards the harsh themes that the show delves into. 

Game of Thrones 

The Game of Thrones title sequence targets its series to adult audiences (18+), this is shown through its sophisticated and geographical imagery. The animated three dimensional visuals showing a map which covers the fictional locations of the series, alongside the folkish styled music introduces the show in the fantasy genre, this attracts and engages audience members who enjoy indulging in magical and make-belief media content e.g games, shows, films etc.

The title sequence also engages adult audiences who are interested in thematic and philosophical ideas as it subtle use of imagery showing symbols and animals, which relate to the series, makes the audience more enticed to know more about the topics and themes of the show. 

The structure of the title sequence unravels the locations piece by piece, allowing the audience to appreciate the enriched world which the series is based upon, this engages audience members who specifically are interested in understanding the landscapes and history of fantasy worlds, as in this Game of Throne's opening it already explores the depth of the vast land and subtly hints towards the fictional history of the show. 

Vikings 

The Vikings title sequence targets its series to a mature adult audience (18+), this shown through the subtle graphic content of violence and explicit imagery in the visuals. The hummed music creates a nordic chant that reinforces the time period of the series, engaging audience members who are interested in stylised film, tv shows, books etc. that are rich in historical settings. 

The title sequence uses religious imagery e.g crow, fire, thunder etc. referencing the Gods that were worshipped in the time period the series is set, this engages audience members who are interested in stories that evolve around the themes of religion and mythology. The use of pathetic fallacy in the title sequence creates a dark and gritty tone, this engages adult audience members who specifically enjoy the genres of drama and emotionally heavy narratives. 

Daredevil

The Daredevil title sequence targets its series to a young demographic (13+), this is shown through its dramatic music and red coloured visuals which engage and excite younger audiences. The lack of explicit violence also reflects that the show is accessible for young audience members. 

The three dimensional red paint visuals in the title sequence create an engaging visual for audience members who are interested in heavy stylised tv shows liked Daredevil. The visuals of the Brooklyn Bridge in New York engage the audience by revealing the location of the series, this is appealing to specific audiences who like tv shows, books, films etc. that are located in the city life. 

The title sequence also engages audience members who specifically enjoy superhero fiction, this is shown through the last visual of the title sequence where a man's face is seen to have horns on his head, depicting a supernatural character. 

Breaking Bad

The Breaking Bad title sequence targets its series to older audience members (15+), this is shown through its sophisticated typography visuals that imply and reflect the dark and heavy themes of the show that are not accessible to younger audiences.

The smokey green visuals with the clever periodic table references that form the title of the show are engaging to specifically audiences who are interested in crime and drama series as it creates a similar environment of a laboratory, where crimes can be made or investigated into. 

The subtle imagery of the dark green colouring and typography in the title sequence engages specific audience members who enjoy mysterious media content, such as books, tv, films etc. by giving them small hints in the opening, it leaves them wanting to know more about the narrative. 

Stranger things 

The Stranger Things title sequence targets its series to young audience members (12+), this is shown through the lack of explicit, violence and graphicness in the title sequence, letting the audience know it is accessible to those of a younger demographic. 

The title sequence music and visuals are stylised to the genre of the series, which is Sci-Fi, this engages specific audience members who enjoy and have an interest in science fiction stories in film, tv, games etc.   

The structure of the title sequence is effective, as it simple yet alluring, slowly revealing the name of the series in a bright red font. This visual is attractive and engaging specifically to young audiences members as it is clear and bold for them to see, making them become more enticed, in order for them to continue watching. 

2. What are the characteristics of the target audience for these Opening Title sequences?

For each TV Show title sequence I have listed the age, gender, lifestyle and interest characteristics of the target audience.

True Detective

The age characteristics of the audience would be those who are over the age of eighteen due to the opening titles explicit content and adult themes. The gender characteristics of the audience would be to people of all genders as the themes, genre and imagery in the title sequence are not targeted to any particular gender. The characteristic lifestyle of the audience would most likely be people who live introverted lifestyles as the crime and drama genres shown in the opening title may capture an unknown and unfamiliar world that the introverted audience members can escape into. The interest characteristics of the audience members would mostly be people who read/watch novels, films and shows that are heavily crime and drama based in terms of genre as the opening title reflects that the series deals with the same topics and issues.

Game of Thrones

The age characteristics of the audience would be those who are over the age of eighteen as the opening title reveals the depth and heavy context of the show, which would be unappealing to younger audiences. The gender characteristics of the audience would be inclusive of every gender as the title sequence does not have any form of representation, but focuses on the landscape and location of the series. The characteristic lifestyle of the audience would for people who are both extroverted and introverted as its fantasy genre is accessible to a vast amount of people. The interest characteristics of the audience members would be mainly be made up of people who enjoy magical and fictional stories in any form of media e.g books, tv, film etc.

Vikings

The age characteristics of the audience would be those who are over the age of eighteen, this is because the opening title forms an intimidating, intense and somewhat graphic (subtlety hinted in the imagery) introduction to the series, telling the audience that the series is unsuitable for younger viewers. The gender characteristics of the audience would be inclusive of any gender as the title sequence focused on the atmosphere and setting in the series, making it accessible for all genders.  The lifestyle of the audience members would be for people who are both introverted and extroverted as the drama genre of the title sequence would make it accessible to different people's lifestyles. The interest characteristics of the audience would be made up of people who enjoy reading or watching shows, films, books that explore the convection of the drama genre, mythology and the viking period. 

Daredevil

The age characteristics of the audience would be those who are over the age of thirteen, this is because the title sequence's visuals are not graphic or explicit yet they symbolise dark imagery such as blood dripping and devil horns, making it only accessible to young audiences who are older than thirteen. The gender characteristics of the audience would be for all genders as the title sequence focuses on the location of the series more than the representation of genders, therefore making it accessible to any gender. The lifestyle of the audience members would be more introverted, as the introverted audience members would be able to escape from reality into the superhero world. The interest characteristics of the audience would be made up of people who enjoy superhero fiction based media content e.g games, comics, books, films etc. 

Breaking Bad

The age characteristics of the audience would be those who are over the age of fifteen, as the title sequence reflects little explicitness yet has a dark and mysterious tone that would only be suitable for audience members of this demographic. The gender characteristics of the audience would be for all genders as there is no representation of gender in the video as it focuses more on the dark tone and style of the show. The lifestyle of the audience members would be both introverted and extroverted as the title sequence is broad in its accessibility. The interest characteristics of the audience would be made up of people who engage and enjoy crime and drama genre media content e.g book, tv shows, films etc. 

Stranger Things 

The age characteristics of the audience would be those who are over the age of twelve, as the title sequence is kid friendly with not explicit or harsh imagery, however it has an ominous tone which would not be suitable for audience members outside of this demographic. The gender characteristics of the audience would be for all genders as the title sequence does not focus on a gender or gender stereotypes, it only features the title of the series. The lifestyle of the audience members would be for people with all different lifestyles as it accessible as it is simple, only featuring typography creating no reference or reliability to a certain audience. The interest the characteristics of the audience would be made up of people who are interested in the general science fiction genre. 

Pen Portrait

Adventure Time - TV Show Title Sequence

    Image of audience member:



Age: 13 years old.

Gender: Male//Trans-Male

Lifestyle: The lifestyle characteristic of this thirteen year old audience member are introverted.

Favourite Book/Film/Game: The favourite books of this thirteen year old male are fantasy/adventure novels such as Dune by Frank Herbert and he also loves reading classic comic books e.g Spiderman, X-Men. The Adventure Time title sequence engages him because it explores themes of action and adventure like the ones in his favourite novels.

This audience member's favourite films are Spirited Away, Princess Monoke and Ponyo by Hayao Miyazaki, he connects to the Adventure Time title sequence because it focuses on the same themes of adventure and friendship like the ones in his favourite films, also they have the same 2D animation style. 

The favourite games of this audience member would be lego comic book games such as Lego Dimensions, Cartoon Network Punch Time Explosion etc. as these games are adventure and fantasy based, making the  Adventure Time title sequence engaging to him, as it creates a similar fictional 2D world similar to the ones in his favourite games. 

Something they like to do on the weekend: This thirteen year old audience member plays video games and reads comic novels on the weekend, this is because these activities focus on escaping into adventure and fantasy based worlds, making the Adventure Time title sequence engaging due to its similar topics and characters.

Where they go on holiday: This thirteen year old audience member goes on holiday to places such as Scotland, Wales and Iceland, the title sequence is engaging to him as the landscapes shown in the opening of the series which are similar to the countryside/picturesque locations he visits, making it attractive to the him, as the setting is recognisable and familiar. 

Worries: This thirteen year old audience member struggles/worries about school and family, the opening title engages him because it offers escapism from his normal environments, giving him a safe, happy and healthy world to venture into and find comfort in. 

Job: This thirteen year old audience member is in full time education.

Dress Sense: This thirteen year old audience member wears casual clothes that incorporate bold colours and merchandise from their admired artists, films/show characters.

Politics: This thirteen year old audience member does not have a political view point at their age.

Spending Power: This thirteen year old audience member only earns pocket money that amounts to £10 a week.

Target Audience Analysis: Monsters, Inc. and Coraline

Title Sequence - Monsters Inc

Target Audience/Primary Audience

Monsters Inc is aimed at young children who enjoy animated films, the opening title sequence for this film would be engaging to them because of its unique visuals. The bold colours engage the children as they are eye catching and reflect the film's optimistic feel-good tone and atmosphere. The 2D animation style is fun and playful, allowing the primary audience to be enticed by the entertaining and child-friendly monsters that appear. The visuals are also reflective of the narrative, as the imagery of doors and monsters reference the film's plot, which follows two monster protagonists and their occupation of scaring children through portal doors. The subtle references to the storyline shown in the title sequence engages the primary audience as they are given a small understanding of the plot but have to continue watching in order for them to understand its characters and meaning. 

Secondary audience 

The title sequence would engage the secondary audience through its use of jazzy blues music and creative visuals, as each shape and object beats in time with the music, creating a quick and energetic pace that would be attractive to viewers of all ages, genders and interests. Also, the ways in which the shots flow into one another with smooth animation and wacky visuals engages the secondary audience by making them want to watch more of how the opening title unfolds and reveals more of the storyline.

Genre and visuals 

              

The genres of Monsters, Inc. are animation, fantasy, adventure and comedy. The two still images I have chosen from the title sequence reflect these genres in different ways. The animation genre is shown through the visual style of the title sequence, as it captures 2D doors and monster characters appearing in and out of frame in a smooth motion, shown in both images. This tells the audience that the show is created in an animation style and makes them feel as though they are being transported into a colourful, cartoon stylised world. 

The fantasy and adventure genres are reflected through the bright colours and disorientating visuals of doors opening and closing into monsters mouths and closets, as shown in the second still image, this makes the audience feel as though they are about to be exposed to a strange world that merges both monsters and reality, alluring them into the places that are hidden behind the doors. 

The comedy genre is shown through humorous actions of the monsters in the title sequence, as we witness them eat the letters and place them into frame, shown in the first image. This makes the audience feel as though the monsters have personalities and humour, again reflecting the protagonists that they are about to meet in the film.

Music

The music used in the title sequence was written by the composer Randy Newmanazz. The music he wrote for the opening title sequence fits into the jazz genre, this creates the feeling of an old-fashioned cartoon, making it feel playful to the audience while also reflecting the narratives childlike themes and characters. 

The music is very fast paced and upbeat, the visuals also play in time with the tempo, this allows the audience to be immersed into the exciting and adventurous feel of the film as it captures a constant energetic atmosphere, which keeps the younger audiences occupied and attracts more of their attention.

Characters

             

The characters in Monsters, Inc are not directly referenced in the title sequence, however some mannerisms of the monsters that are shown in the title sequence mimic the character Randall Boggs. For instance, when the claw of the monster in the title sequence reaches for the letters, it has a similar movement to that of Randy’s, this subtly reflects to the audience the main antagonist in the film. 

The appearances of the monsters are reflected to the audience through the physical features of the monsters shown the title sequence, although they are not identical, they mirror similar physicality's of the characters in the film, such as the scaled and bold coloured skin, sharp teeth, long body etc.

Fear and humour

                 

Fear and humour and key elements that make up the basis of the film, each of these characteristics are shown to the audience in the title sequence, both through the actions committed by the monsters and the personification of the doors.

The monsters in the title sequence weave in and out of the doors collecting letters and roaring randomly, this gives the title sequence a comical feel and tone which immerses the audience in the comfortable and playful setting that the film creates. In contrast to this, the audience may be fearful of the monsters, this works effectively alongside the comical side of the title sequence, as the balance of both emotions allow the audience to understand the style and elements that the film explores.

The personification of the doors is also comedic as we witness them bounce and move in motion with such character, making the audience feel as though each door holds its own persona, creating a humorous concept for the viewers to enjoy. The audience also may be fearful of how the doors fit into the narrative of the film, this is because monsters are seen to be appearing in and out of the doors, and the importance of this action is emphasised through the repeated imagery. This action is reflective of the film’s narrative as the characters are monsters who use doors as portals to scare children, this imagery creates tension as the audience are unaware when watching the title sequence of the doors purpose.

Hypodermic needle theory


The hypodermic needle theory is a model of communication which implies that intended messages are accepted by the consumer. To link this to my title sequence analysis, I believe Monsters Inc. does not influence or directly target a message to the audience that is accepted, although some viewers may feel somewhat influenced by the animated visuals, it is highly unlikely that a direct message was conveyed, only references to the film’s narrative. Therefore, this gives evidence to show that the Hypodermic Needle Theory is ineffective and is not used in the Monsters, inc. title sequence.

Psychographic

A psychographic gives marketers a stereotyped surface view of an audience member/consumer’s personality type in order to evaluate the audience members values, interests and lifestyle. I have created one that reflects my interpretation of an audience member who would watch Monsters, Inc.

 

Personality

Creative, kind, adventurous, artistic, comedic and values friendship.

Values

Family and friends.

Interests

Animation, games, art and music.

Lifestyle

N/A - The psychographic I have created represents a child, they would not have an income, therefore their lifestyle would be dependant upon their parents or guardian. 


Demographic

A demographic is used to categorise an audience member by their age, gender, race and employment status. This demographic table represents my interpretation of an audience member of Monsters, Inc.
 

Age

7-12

Gender

Most likely male, however the film is also accessible to people of all genders e.g female, non-binary etc.

Race

Accessible to people of any race.

Employment status

N/A - child 

Title Sequence - Coraline

Primary Audience 

Coraline is aimed at young children and teengers who enjoy dark fantasy/horror animated films, the opening title sequence would be engaging to the primary audience because of its heavily stylised and haunting visuals. The dark green and purple colouring forms a gritty visual, this engages the primary audience as it allures them into the creepy setting that the film creates. The title sequence is created using stop-motion animation, just like the rest of the film. This is engages the primary audience as they are exposed to the film’s style of animation, and also allows the audience to be immersed into the delicately crafted frame-by-frame shots that form the visuals. A key part of the narrative in the film is symbolised in the title sequence, as the audience witness a doll being restitched and sized into the protagonist, which later on becomes reflective of the soul entrapment and manipulation that the antagonist puts upon the characters. The subtle reference and symbolism used in the title sequence engages the primary audience as they become curious as to what purpose and impact the doll will bring to the story, more specifically what the doll symbolises. 

Secondary Audience 

The secondary audience would be engaged by the title sequence because of its unique visuals and music, the imagery of a doll being handcrafted with button eyes alongside creepy, wispy music creates a suspenseful and intriguing opening to people of all ages, particularly those who enjoy horror stylised films. 

Genre and visuals

      

The main genres of Coraline are horror, animation and fantasy.  The horror genre is shown through the colouring used in the title sequence, this is because the harsh and heavy green colouring gives the visuals a creepy and dark look. The horror genre is also shown through the haunting visuals of a doll, shown in the three images, being laboriously stripped and redesigned, not only do dolls have connotations to the horror genre, but the way in which it is reconstructed makes it look as though it is being dissected, making the audience feel uncomfortable. 

The genre of animation is shown clearly through the stop-motion animation of the visuals. The fantasy genre is shown through the starry landscape and the strange mechanical claws that reconstruct the doll shown in image three. The landscape shown through the window makes the audience feel as though they are in another world, watching the doll be released into the unknown. This reflects the fantasy genre perfectly as it puts the audience into the perspective of the characters, as if their hands are the mechanical claws releasing the doll.

Music

The music used in the title sequence is called ‘Dreaming’ composed by Bruno Coulais who was the composer for the whole film. The music used in the title sequence has a creepy tone, this is created through the sinister humming sung throughout the song, emphasising the horror genre of the film. The music also features children singing which gives the song a sense of innocence, reminding the audience that the film is child friendly. 

The music is quite slow paced and gradual, this flows nicely with the visuals as it drags out the creepy and ominous atmosphere that the music creates, foreshadowing to the audience the dark themes and scenarios that lie ahead.

Characters
    
The title sequence introduces three characters through different forms, the Beldam who is the ‘Other Mother’ is shown in her true monster form as the audience are shown her mechanical claws, the minor character who is a imprisoned soul known as the ‘Sweet Ghost Girl’ is shown in a doll form and lastly the protagonist, Coraline is shown in a doll form.

The foreshadowing of the Beldam and Sweet Ghost Girl are clever and subtle, as they do not reveal these characters faces until the final act of the film, this creates tension and climax as the audience members eventually understand the important meaning that the title sequence reflects, by linking a key part of the climax to the opening scene. 

The protagonist Coraline is shown to the audience in a doll form purposefully as it ties into the appearance of the doll later on in the film, when Coraline is sent the doll by an unknown person, who is revealed to be the Beldam. This creative use of foreshadowing makes the audience understand more about both the storyline and characters in the film.

Fear

      

Fear is a key element that is played upon in Coraline, it is not shown in the title sequence but is created through the haunting visuals and dark aesthetic. As I have previously spoken upon, the horror genre is prevalent throughout the title sequence, both shown through the use of green gritty colouring and creepy button eyed dolls.

The title sequence brews fear in the audience as well as curiosity, the mechanical claw that deconstructs the doll moves in a precise and artificial manner, making the audience uncomfortable as it feels unnatural, unhuman. However, this also makes them want to continue watching in order for them to understand what the creature is and its purpose to making the doll. 

Fear is also created through the sinister music, as the chimes and humming feed into the disturbing visuals making the audience feel as though they are being weaved into a spider’s web, slowly becoming immersed and trapped in the dark and twisted setting of the film. 

Hypodermic needle theory

The hypodermic needle theory is a model of communication which implies that intended messages are accepted by the consumer. To link this to my title sequence analysis, I believe it is ineffective when relating it to Coraline, this is because the film has no direct message or meaning that all audiences accept but in my opinion is up for interpretation. The film explores themes of parental neglect and the yearning of escapism through the protagonist, the meaning and actions behind theses themes could be interpreted differently depending upon the audience members personal experiences and opinions, therefore the Hypodermic Needle Theory is ineffective when relating it to Coraline. 

Psychographic

A psychographic gives marketers a stereotyped surface view of an audience member/consumer’s personality type in order to evaluate the audience members values, interests and lifestyle. I have created one that reflects my interpretation of an audience member who would watch Coraline.
 

Personality

Sociable, creative, thoughtful, intelligent and witty.

Values

Spending time with friends and doing outdoor activities.

Interests

Enjoys writing stories, reading, writing and photography. 

Lifestyle

N/A - The psychographic I have created represents a child, they would not have an income, therefore their lifestyle would be dependant upon their parents or guardian. 


Demographic

A demographic is used to categorise an audience member by their age, gender, race and employment status. This demographic table represents my interpretation of an audience member of Coraline.
 

Age

7-17

Gender

Mixed for people of all genders. 

Race

Accessible to people of any race.

Employment status

N/A - child 

Title Sequence Research

Show one - Adventure Time




1.  Detail at least two elements from your first chosen show that has aided you in constructing your initial ideas.

Adventure Time's title sequence uses 2D animation with bright coloured visuals and the opening frame gives the illusion of one tracking shot and puts the audience in the perspective of someone flying through the landscape/setting that the show is based in. I found the colour and cinematography elements to be inspiring and helpful when developing my initial ideas for my own title sequence, this is because I liked the simple yet effective structure of revealing the setting of the series through the movement of 'one shot'. I feel making my own version of this technique would allow my audience to be given a brief introduction into my series without revealing too much. Adventure Time's title sequence also uses a bright immersive colour palette which fits perfectly into the genre of the series, being fantasy and adventure. This gave me the idea to incorporate my own colour palette for my title sequence, and have it suited to the genre of my series. My reasoning for creating this is to make my visuals attractive and stylistic.

Adventure Time's title sequence also features sections of scenes between the main characters and captures their faces against plain coloured backgrounds while their names appear both visually and are audibly sung. I found this effect to work well as it explicitly states the characters names, emphasising their importance in the series, making them ingrained into the audience's memory. This technique gave me an initial idea for my own title sequence, which is to have a masked out shadowed figures of my characters and have their names appear alongside them. I feel this effect would work well in creating mystery by making my audience want to know the characters that represents the shadow figures.  

2. Detail how these ideas will be utilised to engage and excite a target audience. Use information around audience types.

The idea of creating an illusion of one long tracking shot through the setting and characters in the series would be an effective way to engage audiences into my title sequence as they would be given hints and subtle references to scenarios and locations. This would make them want to learn and discover more about the places and people that the series focuses on. The tracking shot would also make them feel immersed visually, as if they are being guided through the first chapter of a story. 

After watching the video below that discusses how I can create the 'one long shot' idea I have, I learnt that there are many ways in which I can create it, for instance, I could have a visual grow darker and fade into another cut that looks as though it was in the same location. Two alternative ways I could practise and experiment with creating this effect is by masking or using CGI. 


The idea of creating a colour palette that suited the genre of my series, being drama, would excite my target audience (young adults), as the colours and saturation of the visuals would reflect the dark tone of the show, making my audience curious as to events will occur and unfold in the narrative. 

Lastly, the idea of creating a visual that incorporates the characters as shadowed figures with their names appearing would engage my target audience as they are not given a clear view of the characters, which allures them in as they are curious to know what faces linger behind the figures and most specifically why aren't they revealed. 

Show Two - Vertigo


1.  Detail at least two elements from your second chosen show that has aided you in constructing your initial ideas.

Vertigo's title sequence experiments with moving camera shots, colours, abstract animations and bold text. One of the elements from Vertigo's title sequence that helped me progress with ideas for my title sequence is it's animation. The animated coloured swirls and spirals that move into frame from the extreme close up are immersive and disorientating. I found these visuals to be very inspiring and they helped me come up with the idea to create animated visuals for my own title sequence, I particularly would like to experiment with using a close up of a character that features animated swirls either appearing onto their face or around them, making the shot intriguing to the target audience, being young adults, as it lures them into the psychedelic image.

Two other elements that aided my ideas for my title sequence was the music and colour used in the Vertigo's title sequence. The intense red colour that seeps onto screen creates a haunting and dramatic image. I found this experimentation with having a colour dominate the visual to be very creative, and helped me form an idea for my title sequence to have a deep red colouring stream like blood onto the screen. I thought this would work well alongside the drama genre of my title sequence while also creating an ominous visual. The music in Vertigo's title sequence is dramatic, harsh while also having a soothing tone at the same time. I found this contrast between intensity and tranquility to be inspiring and gave me the idea to use instrumental classical based music for my title sequence as I believe this style of music fits perfectly alongside the drama genre that my series will be categorised in and will also help entice my audience through its alluring and intense sound. 

2. Detail how these ideas will be utilised to engage and excite a target audience. Use information around audience types.

The idea of creating animated spirals or psychedelic imagery would engage my target audience because it forms a trippy dream like setting, making them feel as though they are being immersed and hypnotised through the visuals displayed on screen. 

The idea of creating a crimson red colouring that spews onto screen, like blood would be exciting to the target audience as they would enjoy the symbolism and imagery that reflects the events in the drama series, enticing them to discover more. The idea for using classical instrumental music would be engaging to both the target audience and secondary audience as they would feel that the old-fashioned classical music would fit well alongside the drama genre that the series adopts, as having it used in the title sequence would enhances the tension filled atmosphere, creating anxiety and curiosity as to what events occur in the series and what themes are explored.

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